Color – is it really all washed up?

Have they folded or shut up shop? Or are they waiting for the privacy acceptance levels to settle?.

Did the product fail or was the launch badly managed or both?

Was Mr N naive to think that users would not mind the t and c’s on the mobile app? Or just a wistful assumption that no one really reads them anyway?

There is little doubt that the big money is still chasing this mobile data gold mine, think imgur and Apple’s recruitment for the ex execs of Color ( ref ATD )

If say you wanted to get around people’s natural scepticism of the invasive nature of the data draw down, you could always try a different launch tactic.

The advent of the disposable camera and it’s popularity at weddings gives rise to the potential for a practically disposable ( Economy model sounds better!! – an additional handheld device ) sim enabled device. Then say for an International Event ( dammit just missed the opening ceremony f the Olympics, Obama in Ireland but hey you get the pictures ) the company distributed free devices that auto uploaded to a website illustrating the enet from all angles. Now geo tag and date tag the images and what a valuable record in time. Layer over a mapping interface through chronological order and what a massive layer of images you would be curating.

And maybe over time folk would get used to sharing images more freely and who knows then what they may overlook?

About Callieo

Lives with a pack of salukis in the middle of fields in Galway, shares said fields with some warmblood horses.
This entry was posted in Random musings. Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s